Wednesday, August 28, 2013

Galeries Lafayette x André Saraiva

Graffiti artist André Saraiva is teaming up with French department store Galeries Lafayette to celebrate Paris Fashion Week.

Saraiva plans to rope down the 92-foot high facade of Galeries Lafayette at 8pm that night to tag the giant billboard designed by Jean-Paul Goude that reads "Mode in Love". 

So far, five teasers featuring designers, models, dancers and fashion folk will go live on the store's website and Facebook page on September 4th. 

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