Wednesday, November 13, 2013

Mary Katrantzou Finally Launches Her Website

Well. . . sorta.

London designer Mary Katrantzou will launch her first website. A much anticipated website after four years of hosting a "Coming Soon" on the site.

A unique animated countdown is currently up that tells you when the website will go live - November 18th. Every time the clock strikes 12, the models' clothes will change.

The website will at first offer 25 exclusive looks based on Katrantzou's resort collection – the same prints from resorts, the silhouettes are tweaked. The prints featured are Katrantzou's original photographs that she took of high-rise apartment towers in Sao Paulo, a Japanese bridge, an Italian vineyard, a Chinese fisherman (what a lucky guy!) and a railway station arcades.

The digital campaign on the website was created by Johannes Leonardo agency based in New York.

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