Our fashion prayers have been answered!
"H&M announced that its next designer collaboration will be with
Alexander Wang. Wang is the first American designer to partner with
H&M in the ten years the company has been doing these capsule
collections, and at 30, he’s the youngest. Stella McCartney was 34 when
she teamed up with the Swedish fast-fashion chain in 2005. Karl
Lagerfeld, Versace, Lanvin, and Isabel Marant number among H&M’s
previous designer collaborators. The announcement was made at a party
hosted by Alexander Wang and H&M, where Major Lazer, Just Blaze (Jay
Z’s tour DJ), and Iggy Azalea performed. Invites went out to two
separate events hosted by each brand; when guests arrived at the venue
(a local youth center) via two separate entrances, they realized the
parties were, in fact, one.
“We’ve always liked Alexander’s designs,” explained H&M’s
creative advisor, Margareta van den Bosch. “He’s very contemporary. It’s
very young, but it’s also things that can be worn by any age because of
his influences in tailoring and sport. He’s very much today.” Wang, for
his part, said he was honored to have been chosen, not only because
he’s the first American, but also because it’s the tenth anniversary.
“The idea of collaborations isn’t new anymore, they’ve been done from
all angles,” he began. “When they approached me, I wanted to do
something different. It will be a new take on a lifestyle offering. It’s
a little early [to talk about it], but it’s a completely new take on
how they do collaborations.” Wang also expressed relief that the news is
finally being made public. “It’s been hard keeping it hush-hush and
confidential. I’ve never had to work on something where I’ve not been
able to share it with my team. Now I can finally work on it openly.”" - Style.com
The collection for men and women will be sold in
250 H&M stores worldwide, and online starting November 6, 2014.