Monday, February 23, 2015

The Front Runner Is – Madewell's "Do Well" Jean Initiative

You know those old pair of jeans that have been sitting in the back of your closet, the ones that don't fit quite right or the faded pair you just can't bare to part with? Well now there's two really good excuses to say goodbye to those jeans...


Madewell's new "Do Well" is a denim promotion that helps you get rid of those old jeans you never wear and help Blue Jeans Go Green™ transform them into housing insulation for those who are in need. Bonus: you get $20 off a new pair of jeans – a pair that you'll actually want to wear and incorporate into your weekly wardrobe staples. 

Doing the right thing never felt so good!

*Image via Madewell

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